you call that defense?! come on! [ female announcer ] watch live tv anywhere. the x1 entertainment operating system, only from xfinity. it's available on android and ios, and there's a web version. and looks at what metrics. >> we look at five different issues, the second amendment issue, corporate cronyism, environment, traditional marriage and the life issues. and we see which companies donate to which causes or organization that is may or martin support the issues. we look at what companies donate to planned parenthood. wh donates to the human rights campaign. which companies are liberal and conservative. >> so these pieces of information, where do you get it? >> it's publicly available. i'm a former researcher on the campaign trail, you have to know where to dig. 990 forms, they will say we're a big donor or supporter of human rights. political, look at ceo activity, where the ceos spend their money. >> we were talking about this before, this is fascinating. you find between the company and the ceo, the donations are different. >> a lot of times, it's where